FloSports expanded its distribution strategy with the launch of two new FAST channels — FloRacing 24/7 and FloHockey 24/7 — on Prime Video and Fubo. This milestone brought FloSports’ top sports programming to more than 130 million monthly viewers in the U.S. and Canada, making premium racing and hockey events freely available across millions of connected devices and smart TVs. FloRacing 24/7 debuted its live coverage of the Kubota Gateway Dirt Nationals on both platforms at launch.
“Our launch of these FAST channels marks the most significant introduction to date of freely available FloSports content. We’re building on our off-platform distribution strategy that we’ve dialed up this year, while expanding our reach to millions of potential new customers on the apps and channels that they love and access daily.” — Kevin Boller, EVP Corporate Development and Strategic Finance
The launch built on a strong year of CTV expansion, capped by app launches on Samsung, Vizio, and LG in Q4 2025. Total hours watched across FAST channels grew 43% year over year (Comscore), with approximately 20% of FAST channels now focused on sports (Gracenote Data Hub).